As a website owner, you know how challenging it can be to get your website to rank high in search engine results.This is where link building comes in. Link building .....

As a website owner, you know how challenging it can be to get your website to rank high in search engine results.This is where link building comes in. Link building .....
One of the most common mistakes that real estate investors make in designing and developing their website is the ‘one-and-done’ approach. This strategy includes putting up a site, adding the .....
Google Analytics collects, measures, and analyzes data from a website to understand its performance, seller behavior, and other metrics. It is an essential tool for your real estate businesses’ online .....
Everything in marketing comes down to data. Even before the digital age, real estate investors relied on feedback and data from traditional marketing strategies such as direct mail, radio and TV .....
Our prediction for the most used term in digital marketing in 2023 is ChatGPT. Over the last six months, This AI copywriting tool - which seems to have come out of .....
At Magnyfi, our marketing team spends countless hours creating ways to help your real estate wholesaling and/or investment business succeed. We go beyond the normal services that digital marketing agencies .....
To be competitive in today’s real estate market, you need to establish credibility and authority that gives you leverage over your competitors and allows you to generate motivated seller leads .....
Your website is the hub of your entire marketing strategy. As such, it should be your primary source of motivated home seller leads and conversions. It should also be the .....
If you are a real estate investor with the highly coveted ability to attract a high number of motivated seller leads, you need to ask yourself two primary questions:"What is .....
2022 brought a lot of challenges to the real estate market. Both buyers and sellers faced inflation, higher interest rates, housing shortages, supply shortages, and greater competition in the marketplace. .....
When developing your marketing strategy for attracting motivated seller leads and converting them into real estate deals, you want to employ a multi-faceted approach that includes as many different traditional .....
Last week, our marketing manager, Drew Wood, and I attended Bill Allen's Flip Hacking Live Event in Orlando alongside a thousand wholesalers and investors from across the US.Jump to: 1. .....
Facebook has removed the ability to create Special Ad Audiences from the Ads Manager. The new policy went into effect on August 25th, 2022. As of October 12th, Facebook has paused .....
According to ATTOM Data Solutions, a leading curator of real estate data, there were 164,581 U.S. properties with foreclosure filings — default notices, scheduled auctions or bank repossessions — in the .....
Website conversion is a consistent challenge for every real estate investment business. Regardless of how well designed your marketing strategy is and how well you reach your target audience, up .....
Facebook Ads can significantly benefit your real estate investment business, helping expand your market reach and find more motivated seller leads. The audience on Facebook is endless and spans numerous .....
Magnyfi’s paid ads team works especially hard to help real estate investors get more motivated seller leads in their target markets. Our success lies in the marketing strategies we adopt .....
Magnyfi’s paid ads team works especially hard to help real estate investors get more motivated seller leads in their target markets. Our success lies in the marketing strategies we adopt .....
In a recent blog entitled, “How to Get Customer Reviews and Testimonials”, we showed you how to encourage a seller to leave a review or testimonial after you close on their .....
Chances are, if you are hiring a digital marketing agency to help you with branding, SEO, reputation management, and paid ads for your real estate investment business, two things are .....
Marketing always has been and always will be a long game, and that is especially true when talking about search engine optimization (SEO). The business of marketing is identical to farming. No .....
How to Increase Your Website’s Conversion Rate The primary purpose of your real estate investment website is to convert visitors into motivated seller leads. If you don’t have a high-converting website, .....
How to Write a Google Review Without Creating a Gmail AccountAs a real estate investor or home buyer, your business lives and dies with your reputation. Much of that reputation .....
Google is Retiring the Google My Business (GMB) AppIn 2021, Google updated Google My Business, allowing users to manage their business profile exclusively through Maps and Search. The switch made .....
While every real estate investor does marketing a little differently, there’s one thing highly successful investors all have in common: a website. Whether building their own site, using a content .....
How to Update Your Google Ads Billing InformationOnce you sign up for a Google Ads account, you’ll discover that there are many options for managing and fine-tuning your account and .....
How to Edit or Update a Payment Method on Facebook for Paid AdsTo keep your Facebook Ads running like clockwork, you need to keep your payment information current. Below is .....
How to Create a Facebook Business Manager for Your REI BusinessIf you currently have a Facebook personal profile and business page, you can enhance certain features and change your privacy .....
Of all the social media platforms real estate investors can use to promote their business, Facebook is still prime digital real estate (pardon the pun). With close to 262 million .....
How to Find Motivated Seller LeadsAs real estate investors, we all know what a motivated seller is - someone who is in a situation where they need to sell their .....
How to Create a Powerful ‘About Us’ Page on Your REI WebsiteOf all the pages on your real estate investor website, one of the most important pages is the ‘About .....
How to Create YouTube Video Ads for Motivated Seller LeadsYouTube video ads can bring your brand to life and help you reach your audience in a totally new way. Below .....
How to Get Reviews and Video Testimonials from Motivated SellersImagine if your real estate investment business never received reviews from home sellers or other people you work with? How will .....
Why Should You Use a LinkedIn Business Page for Your REI BusinessWhen you mention social media marketing, most real estate investors think of Facebook or YouTube. However, another creative marketing .....
In our last article about LinkedIn, we discussed the importance of having a LinkedIn business profile page for your real estate investing company. Now that you understand the ‘why’ of .....
How to Create High Converting PPC Google AdsWith Google Ads, you can boost your marketing strategy and create more visibility online. PPC gives you a foothold in a market filled .....
10 Ways to Speed Up Your Web Page Load TimeIf a motivated seller visits your website but can’t load your web page within a few seconds, they’re not going to .....
What Is Geotagging and How Does It Help SEO?In simple terms, geotagging is the process of assigning a geographical location to a media file on an online platform such as .....
5 Digital Marketing Myths You Should Avoid in 2022One of the biggest myths in digital marketing is that you don’t need it. Many of these myths are started and perpetuated .....
What Are Negative Keywords (And How to Use Them)?In search engine optimization (SEO), keywords are at the center of your entire marketing strategy. Whether you are using paid advertising or .....
Here’s a hard truth: If your real estate business is not on social media, your competition is already way ahead of you - and probably gobbling up your potential leads. .....
How to Write Brand Messaging That ConvertsYou are a successful real estate investor because you know how to talk to motivated sellers and have learned the art of negotiating a .....
How to Troubleshoot and Fix Google Ads Tracking ProblemsConversion tracking is a free Google Paid Ads tool that shows you what happens after a customer interacts with your ads -- .....
Troubleshooting Facebook Tracking ErrorsOne of the benefits of digital marketing is your ability to monitor and measure your marketing campaigns using advanced analytics and tracking and gathering hard data. Few .....
A Guide to Start Using Google Analytics 4In October, Google announced the release of Google Analytics 4, citing it as an analytics tool that provides smarter insights to improve ROI. .....
How to Recover from Google Algorithms UpdatesFew things in the digital world are as anticipated - and feared - as Google algorithms updates. Google updates can have significant implications for .....
Why You Should Make the Switch to Google Analytics 4It’s been over a year (Oct 2020) since Google introduced Google Analytics 4, the next product in the analytics platform. GA4 .....
5 Metrics You Should Be Tracking for Your REI BusinessOne of the downsides of traditional marketing is that it has always been difficult - in some cases, impossible - to .....
How to Use Internal Links in Your ContentOne of the most overlooked gems in your SEO arsenal is internal links. These are the hyperlinks on your website or social media .....
What is the Google Search Console and How Does It Affect Your Website’s Performance?Last week, Google reported that the Google Search Console lost data in the month of August. As .....
How Real Estate Investors Can Optimize Google PPC AdsMost real estate investors will tell you that their online marketing campaigns live and die with paid ads. While Facebook ads and .....
The Ultimate Keyword Guide for Real Estate InvestorsIn the massive world of digital marketing and platform optimization, every SEO strategy that exists is built upon a foundation of keywords. The .....
How to Develop a Local SEO Strategy That Connects with Your MarketThe goal of SEO is to create more visibility for your online platform, drive more traffic to the platform, .....
Should I Optimize My Website for Bing?When it comes to search engines, Google is, without a doubt, the undisputed platform. Although Google does not release its search volume data, a .....
Is Google Changing the Search (Meta) Title of Your Web Page?Perform a random Google search, and your first impression of any search listing that pops up is determined by what .....
What the Eviction Moratorium Could Mean for Real Estate InvestorsLast week the Supreme Court rejected the Biden administration’s moratorium on landlord evictions. The ban could spell trouble for both tenants .....
Why Remarketing Is Crucial for Real Estate InvestorsRemarketing (a.k.a., behavioral retargeting) is a form of online marketing in which you develop ads and marketing strategies aimed at your target audience .....
Your Guide to Writing SEO-Driven Web ContentIn 1996, Bill Gates coined the phrase, “Content is King.” Nearly 25 years later, digital marketing agencies still contend that content is the most .....
How to Automate Your Real Estate Lead Follow-UpNearly 75% of all real estate investment companies use marketing automation tools. Automation tools are already widely accepted by the vast majority of .....
Real Estate Investor’s Guide to Google’s Latest UpdateGoogle officially launched its June 2021 Core Update on June 02, 2021. However, unlike previous updates, the latest version drew an underwhelming response .....
How to Make the Most of Facebook Ads for Real Estate InvestorsIf you are looking for a way to expand your market and reach your target audience, Facebook provides all .....
Building Credibility Online as a Real Estate InvestorTo be competitive in today’s real estate market, you need to establish credibility and authority that gives you leverage over your competitors and .....
How to Get Motivated Seller Leads During the COVID-19 PandemicIt’s been over a year since the COVID-19 pandemic outbreak. Yet, little has been done to reboot the economy or real .....