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September 21, 2022

8 Tips for Running Facebook Ads

Facebook Ads can significantly benefit your real estate investment business, helping expand your market reach and find more motivated seller leads. The audience on Facebook is endless and spans numerous .....

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September 21, 2022

Google September Core Update

Magnyfi’s paid ads team works especially hard to help real estate investors get more motivated seller leads in their target markets. Our success lies in the marketing strategies we adopt .....

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September 12, 2022

Magnyfi Makes Real Estate Bees Best Facebook Ad Services List

Magnyfi’s paid ads team works especially hard to help real estate investors get more motivated seller leads in their target markets. Our success lies in the marketing strategies we adopt .....

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August 12, 2022

How to Manage Seller Reviews

In a recent blog entitled, “How to Get Customer Reviews and Testimonials”, we showed you how to encourage a seller to leave a review or testimonial after you close on their .....

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August 1, 2022

Working With a Digital Marketing Agency: What’s My Role As the Client

Chances are, if you are hiring a digital marketing agency to help you with branding, SEO, reputation management, and paid ads for your real estate investment business, two things are .....

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June 24, 2022

When Can I Expect to See Results from My SEO Strategy?

Marketing always has been and always will be a long game, and that is especially true when talking about search engine optimization (SEO). The business of marketing is identical to farming. No .....

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June 14, 2022

How to Improve Your Website’s Conversion Rate

How to Increase Your Website’s Conversion Rate The primary purpose of your real estate investment website is to convert visitors into motivated seller leads. If you don’t have a high-converting website, .....

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May 27, 2022

How to Write a Google Review Without a Gmail Account

How to Write a Google Review Without Creating a Gmail AccountAs a real estate investor or home buyer, your business lives and dies with your reputation. Much of that reputation .....

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May 20, 2022

Google is Retiring the Google My Business (GMB) App

Google is Retiring the Google My Business (GMB) AppIn 2021, Google updated Google My Business, allowing users to manage their business profile exclusively through Maps and Search. The switch made .....

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May 6, 2022

Our Investor Carrot Review

While every real estate investor does marketing a little differently, there’s one thing highly successful investors all have in common: a website. Whether building their own site, using a content .....

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April 29, 2022

How to Update Your Google Ads Billing Information

How to Update Your Google Ads Billing InformationOnce you sign up for a Google Ads account, you’ll discover that there are many options for managing and fine-tuning your account and .....

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April 22, 2022

How to Edit or Update a Payment Method on Facebook Paid Ads

How to Edit or Update a Payment Method on Facebook for Paid AdsTo keep your Facebook Ads running like clockwork, you need to keep your payment information current. Below is .....

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April 14, 2022

How to Create a Facebook Business Manager for Your REI Business

How to Create a Facebook Business Manager for Your REI BusinessIf you currently have a Facebook personal profile and business page, you can enhance certain features and change your privacy .....

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April 8, 2022

How to Create a Facebook Page for Your REI Business

Of all the social media platforms real estate investors can use to promote their business, Facebook is still prime digital real estate (pardon the pun). With close to 262 million .....

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March 18, 2022

How to Find Motivated Seller Leads

How to Find Motivated Seller LeadsAs real estate investors, we all know what a motivated seller is - someone who is in a situation where they need to sell their .....

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March 18, 2022

How to Create a Powerful ‘About Us’ Page on Your REI Website

How to Create a Powerful ‘About Us’ Page on Your REI WebsiteOf all the pages on your real estate investor website, one of the most important pages is the ‘About .....

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March 4, 2022

How to Create YouTube Video Ads for Motivated Seller Leads

How to Create YouTube Video Ads for Motivated Seller LeadsYouTube video ads can bring your brand to life and help you reach your audience in a totally new way. Below .....

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March 2, 2022

How to Get Reviews and Video Testimonials from Motivated Sellers

How to Get Reviews and Video Testimonials from Motivated SellersImagine if your real estate investment business never received reviews from home sellers or other people you work with? How will .....

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February 25, 2022

Why You Should Have a LinkedIn Business Page for Your REI Business

Why Should You Use a LinkedIn Business Page for Your REI BusinessWhen you mention social media marketing, most real estate investors think of Facebook or YouTube. However, another creative marketing .....

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February 18, 2022

How to Set Up Your LinkedIn Profile Page for Your REI Business

In our last article about LinkedIn, we discussed the importance of having a LinkedIn business profile page for your real estate investing company. Now that you understand the ‘why’ of .....

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February 4, 2022

How to Create High-Converting PPC Google Ads

How to Create High Converting PPC Google AdsWith Google Ads, you can boost your marketing strategy and create more visibility online. PPC gives you a foothold in a market filled .....

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January 28, 2022

10 Ways to Speed Up Your Web Page Load Time

10 Ways to Speed Up Your Web Page Load TimeIf a motivated seller visits your website but can’t load your web page within a few seconds, they’re not going to .....

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January 25, 2022

What Is Geotagging and How Does It Help SEO?

What Is Geotagging and How Does It Help SEO?In simple terms, geotagging is the process of assigning a geographical location to a media file on an online platform such as .....

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January 10, 2022

5 Digital Marketing Myths You Should Avoid in 2022

5 Digital Marketing Myths You Should Avoid in 2022One of the biggest myths in digital marketing is that you don’t need it. Many of these myths are started and perpetuated .....

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December 30, 2021

What Are Negative Keywords (And How to Use Them)?

What Are Negative Keywords (And How to Use Them)?In search engine optimization (SEO), keywords are at the center of your entire marketing strategy. Whether you are using paid advertising or .....

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December 23, 2021

Why Your Real Estate Investment Business Needs Social Media Marketing

Here’s a hard truth: If your real estate business is not on social media, your competition is already way ahead of you - and probably gobbling up your potential leads. .....

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December 16, 2021

How to Write Brand Messaging That Converts

How to Write Brand Messaging That ConvertsYou are a successful real estate investor because you know how to talk to motivated sellers and have learned the art of negotiating a .....

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December 10, 2021

How to Troubleshoot and Fix Google Ads Tracking Problems

How to Troubleshoot and Fix Google Ads Tracking ProblemsConversion tracking is a free Google Paid Ads tool that shows you what happens after a customer interacts with your ads -- .....

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December 1, 2021

Troubleshooting Facebook Tracking Errors

Troubleshooting Facebook Tracking ErrorsOne of the benefits of digital marketing is your ability to monitor and measure your marketing campaigns using advanced analytics and tracking and gathering hard data. Few .....

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November 29, 2021

A Guide to Start Using Google Analytics 4

A Guide to Start Using Google Analytics 4In October, Google announced the release of Google Analytics 4, citing it as an analytics tool that provides smarter insights to improve ROI. .....

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November 19, 2021

How to Recover from Google Algorithms Updates

How to Recover from Google Algorithms UpdatesFew things in the digital world are as anticipated - and feared - as Google algorithms updates. Google updates can have significant implications for .....

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November 11, 2021

Why You Should Make the Switch to Google Analytics 4

Why You Should Make the Switch to Google Analytics 4It’s been over a year (Oct 2020) since Google introduced Google Analytics 4, the next product in the analytics platform. GA4 .....

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October 29, 2021

5 Metrics You Should Be Tracking for Your REI Business

5 Metrics You Should Be Tracking for Your REI BusinessOne of the downsides of traditional marketing is that it has always been difficult - in some cases, impossible - to .....

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October 22, 2021

How to Use Internal Links in Your Content

How to Use Internal Links in Your ContentOne of the most overlooked gems in your SEO arsenal is internal links. These are the hyperlinks on your website or social media .....

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October 13, 2021

What is the Google Search Console and How Does It Affect Your Website’s Performance?

What is the Google Search Console and How Does It Affect Your Website’s Performance?Last week, Google reported that the Google Search Console lost data in the month of August. As .....

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October 8, 2021

How Real Estate Investors Can Optimize Google PPC Ads

How Real Estate Investors Can Optimize Google PPC AdsMost real estate investors will tell you that their online marketing campaigns live and die with paid ads. While Facebook ads and .....

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October 1, 2021

Keyword Guide for Real Estate Investors

The Ultimate Keyword Guide for Real Estate InvestorsIn the massive world of digital marketing and platform optimization, every SEO strategy that exists is built upon a foundation of keywords. The .....

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September 24, 2021

How to Develop a Local SEO Strategy That Connects with Your Market

How to Develop a Local SEO Strategy That Connects with Your MarketThe goal of SEO is to create more visibility for your online platform, drive more traffic to the platform, .....

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September 17, 2021

Should I Optimize My Website for Bing?

Should I Optimize My Website for Bing?When it comes to search engines, Google is, without a doubt, the undisputed platform. Although Google does not release its search volume data, a .....

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September 10, 2021

Is Google Changing the Title Tag of Your Web Page?

Is Google Changing the Search (Meta) Title of Your Web Page?Perform a random Google search, and your first impression of any search listing that pops up is determined by what .....

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September 6, 2021

What the Eviction Moratorium Could Mean for Real Estate Investors

What the Eviction Moratorium Could Mean for Real Estate InvestorsLast week the Supreme Court rejected the Biden administration’s moratorium on landlord evictions. The ban could spell trouble for both tenants .....

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August 6, 2021

Why Remarketing Is Crucial for Real Estate Investors

Why Remarketing Is Crucial for Real Estate InvestorsRemarketing (a.k.a., behavioral retargeting) is a form of online marketing in which you develop ads and marketing strategies aimed at your target audience .....

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July 23, 2021

Your Guide to Writing SEO-Driven Web Content

Your Guide to Writing SEO-Driven Web ContentIn 1996, Bill Gates coined the phrase, “Content is King.” Nearly 25 years later, digital marketing agencies still contend that content is the most .....

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July 16, 2021

How to Automate Your Real Estate Lead Follow-Up

How to Automate Your Real Estate Lead Follow-UpNearly 75% of all real estate investment companies use marketing automation tools. Automation tools are already widely accepted by the vast majority of .....

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July 13, 2021

Real Estate Investor’s Guide to Google’s Latest Update

Real Estate Investor’s Guide to Google’s Latest UpdateGoogle officially launched its June 2021 Core Update on June 02, 2021. However, unlike previous updates, the latest version drew an underwhelming response .....

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May 21, 2021

How to Make the Most of Facebook Ads for Real Estate Investors

How to Make the Most of Facebook Ads for Real Estate InvestorsIf you are looking for a way to expand your market and reach your target audience, Facebook provides all .....

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March 3, 2021

Building Credibility Online as a Real Estate Investor

Building Credibility Online as a Real Estate InvestorTo be competitive in today’s real estate market, you need to establish credibility and authority that gives you leverage over your competitors and .....

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September 15, 2020

How to Get Motivated Seller Leads During the COVID-19 Pandemic

How to Get Motivated Seller Leads During the COVID-19 PandemicIt’s been over a year since the COVID-19 pandemic outbreak. Yet, little has been done to reboot the economy or real .....

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